Bluetooth Advertising

Bluetooth advertising involves a transmitter being placed on a billboard, near a projection site or a mall kiosk where any compatible cellular device in range can be invited to listen to a message. Because the message is sent immidately to the consumers device, Bluetooth technology is a great option when looking for direct advertising options.

Bluetooth technology is used best when it is in compliment to a traditional or guerilla outdoor advertising campaign.

The message, promotion or commercial delivered to the consumer can be any file format that the device can handle; text, image, ring tones, bar codes, audio, java, etc. Files can also be received via tablets, laptops and PDAs.

The average range for most devices is about 15-40 meters but with technology some devices can receive messages from up to 250 meters away from the transmitters.