Outdoor Advertising Market: Miami, Ft. Lauderdale, Palm Beach, FL
Out-of-Home Media: Poster, Bulletin, Digital, Bus Advertising
18+ Population: 4,711,481
Poster Costs |
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25 GRP Showing Quantity - 24 |
50 GRP Showing Quantity - 46 |
CPM - $1.35 |
CPM - $1.40 |
CPP - $63.45 |
CPP - $52.53 |
Average DEC Per Poster - 19,800 |
Average EOI Per Poster - TBD |
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Bulletin Costs |
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25 GRP Showing Quantity - 13 |
50 GRP Showing Quantity - 27 |
CPM - $2.99 |
CPM - $2.72 |
CPP - $140.91 |
CPP - $128.10 |
Average DEC Per Bulletin - 61,300 |
Average EOI Per Bulletin - TBD |
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Digital Billboard Costs |
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Available – YES |
Average DEC Per Unit - 145,000 |
Sold as network – NO |
Average EOI Per Unit - TBD |
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Bus Advertising Costs - King Displays |
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25 GRP Showing Quantity - 110 |
50 GRP Showing Quantity - 220 |
CPM - $1.63 |
CPM - $1.63 |
CPP - $77.00 |
CPP - $77.00 |
Average DEC Per King Display - 10,708 |
Average EOI Per King Display - TBD |
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Bus Advertising Costs - Tail Displays |
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Only enough coverage for 15 GPR 45 Displays – $12,375 |
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Market data shown is based on 2008 information. We are currently updating this information, which includes replacing all GRP showing information with Eyes On data.
