In school marketing has the ability to reach a much sought after demographic. With increased rules and regulations being in place when advertising to children, in school advertising is a great way for kid friendly products to get their message heard. In school marketing also includes college campus options as well as daycare focused placement.
In school marketing means minimal competition
In school marketing is highly effective due in part to the lack of ad competition. Schools are selective about the brands and messages allowed. Brands that are approved often find increased success when advertising in schools.