Advertising in Baton Rouge, LA

Baton Rouge is the capital of Louisiana. The population is 229,553, making it the second largest city in the state according to the 2010 census.  That same year, the Greater Baton Rouge metropolitan area had a population of 802,484. Baton Rouge is also known as the “Capital Area,” it’s located in the southeast portion of the state along the Mississippi River. This area is historically important because it has a natural barrier to protect against flooding, hurricanes, and other natural disasters. The city has also built a levee system to protect the riverfront and vulnerable agricultural areas.

Baton Rouge, LA Demographics

Population*: 635,973
African American persons: 50.02%
White American persons: 45.7%
Asian American persons: 2.62%
Latino or Hispanic: 1.72%
Native American: 0.18%
Pacific Islander: 0.03%
Median household income: $30,368

Events in Baton Rouge (Annual)

BabelConBeerFest by ZappsFestival of The BonfiresNew Orleans Jazz & Heritage Festival
Baton Rouge 4th of JulyBest Buddies of Louisiana Moveable FeastFete RougePennington Balloon Championship
Baton Rouge Blues FestivalBreaux Bridge Crawfish FestivalFrench Creole Christmas Candle LightRed Stick Animation Festival
Baton Rouge Blues WeekCarlotta Street Halloween Block PartyGermanfest in Roberts CoveSpanish Town Parade
Baton Rouge Christmas ParadeCommunity Center Carnival ParadeGreat Baton Rouge State FariSt. Patrick’s Day
Baton Rouge Jewish Film FestivalCrowne Plaza Hotel New Years PartyGroovin on the GroundsSwamp Pop Festival
Baton Rouge UncorkedDowntown Hilton New Years Eve GalaIron Brewer FestivalJambalaya Festival
Bayou Country SuperfestFestival of LightsLouisiana Earth Day

Most large-scale events in the market are held at the Baton Rouge Convention Center.

Sports in Baton Rouge
Pro & Minor Sports Teams: Baton Rouge is the home of the Baton Rouge Redfish 7 of the Deep South Rugby Union, Baton Rouge Tigers of the Australian Rules Football Team, and the Capitals of the USL Premier Development League.

Businesses of Note: The city is home to one Fortune 500 Company, Shaw Group. Other companies of note headquartered in Baton Rouge include Albemarle Corporation, Associated Grocers of Louisiana, Bad Azz Entertainment, Baton Rouge southern Railroad, Capital City Press, Environmental Waster Solutions, FastBack, Fifth Generation Systems, H.J. Wilson Co., Innovative Emergency Management, Jasper Contractors, Key Point Federal Credit Union, Lamar Advertising Company, Marucci Sports, Piccacilly Restaurants, Raising Cane’s Chicken Fingers, the Shaw Group, and Southern Audio Services.

Advertising & PR Agencies: (AD) Diane Allen & Associates, TOP Choice Promo, Xposure Productions, Inc., MJ Media, BOOSTCONTACT, AT&T Advertising Solutions, Lamar Advertising Digital Network, MESH Integrated Marketing & Advertising, Caroline Barry Consulting, Louisiana Press Association, Xdesign, Inc., Tilt Co. (PR) Alpha Media & Public Relations, Otey White & Associates, Ja-Meche Public Relations, Zehnder Communications, Peacock Communications LLC, Haynie & Associates, Georgia-Pacific Corporation, Garrison Advertising, and Communication Institute.

Colleges: There is one public university located within the city limits: Louisiana State University (LSU).

Baton Rouge is full of must see destinations

Argosy Casino, Circle BowlKSU Rural Life MuseumLSU Tiger Stadium
Baton Rouge Little TheatreL’Aubberge Casino & HotelMagnolia Mound Plantation
Baton Rouge ZooLouisiana Art & Science MuseumOld Arsenal Museum
Blue Bayou Water ParkLouisiana State CapitalShaw Center for the Arts
Bluebonnet Swamp Nature CenterLouisiana State Museum Baton RougeThe Old Governor’s Mansion
Enchanted Mansion Doll MuseumLouisiana’s Old State CapitalUSS Kidd
Hollywood Casino

For more information on Baton Rouge, please visit the Baton Rouge Area Chamber of Commerce Website.