Memphis had a population of 672,277 in 2011, making it the largest city in Tennessee. It’s also the largest city on the Mississippi River and the 20th largest in the U.S. The greater Memphis metropolitan area includes portions of Mississippi and Arkansas, which had a population of 1,316,100 in 2010. Although Memphis is the youngest of the major cities in Tennessee, it’s the second largest metropolitan area. Often, Memphis is called the “The Mid-South,” and residents are referred to as a “Memphians.”

What you need to know about advertising in Memphis

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Events in Memphis

Most large-scale events in the market are held at the Memphis Cook Convention Center.  For information on how you can target this area for an upcoming campaign fill out a request for advertising costs.

Sports in Memphis

Businesses of Note: The city is home to three Fortune 500 companies. They are FedEx, International Paper, and AutoZone. Other companies of note headquartered in Memphis include Colgan Air, Dixie Greyhound Lines, Elvis Presley Enterprises, Perkins Restaurant & Bakery, Royal Studios, and ServiceMaster.

Advertising & PR agencies: (AD) Red Deluxe Brand Development, Harvest Creative, Archer/Malmo, Inc., CS2 Advertising, Ericson Group, Carter Malone Group, Conaway Brown, Grace Magazine, John Malmo Marketing Consulting, Local Genius Marketing LLC, Sullivan Branding, The Commercial Appeal, Birchett & Associates, Downtown Productions, Bryant Agency, Inc. (PR) Howell Marketing Strategies & PR, Memphis Public Relations Department, Dodson Mark, Crosby-Volmer International Communications, Ingram Group, Sullivan Branding, Thompson and Caissa Public Strategy LLC.

Colleges: There are two public universities located within the city limits: University of Memphis (U of M), and University of Tennessee Health Science Center (UTHSC). Private colleges in the city include Rhodes College, Memphis College of Art, LeMoyne-Owen College, Christian Brothers University, Baptist College of Health Sciences, Reformed Theological Seminary (RTS), and Southern College of Optometry.