Home - Top 100 Advertising Markets - Buffalo, NY

Market: Buffalo, NY

18+ POPULATION: 885,000

Buffalo is thr second largest city in New York, located in western New York on the eastern shores of Lake Erie and the head of the Niagara River. Buffalo's economy can best be described as a mix of industrial, light manufacturing, high technology and service-oriented private sector companies. Another successful industry in Buffalo is debt collection.

POSTERS

25 GRP Showing Qty. = 48
CPM = $4.33
CPP = $38.35

50 GRP Showing Qty. = 96
CPM = $4.19
CPP = $37.08

Avg. DEC Per Poster = 6,230

BULLETINS

25 GRP Showing Qty. = 8
CPM = $5.49
CPP = $48.63

50 GRP Showing Qty. = 16
CPM = $5.27
CPP = $46.61

Avg. DEC Per Bulletin = 27,653

DIGITAL BOARDS

Available – YES
Sold as network – YES
Avg. DEC Per Unit = N/A

TRANSIT KINGS

25 GRP Showing Qty. = 29
CPM = $0.55
CPP = $4.89

50 GRP Showing Qty. = 58
CPM = $0.46
CPP = $4.11

Avg. DEC Tail Display = 9,750

TRANSIT TAILS

25 GRP Showing Qty. = 36
CPM = $0.62
CPP = $5.47

50 GRP Showing Qty. = 72
CPM = $0.51
CPP = $4.50

Avg. DEC Tail Display = 7,800

 

MARKET DATA SHOWN IS BASED ON 2008 INFORMATION

 

 

 

Matrix Media Services

463 E. Town St. Suite 200
Columbus, Ohio 43215

Office: (614) 228-2200
Fax: (614) 228-8404

 


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