Home - Top 100 Advertising Markets - Des Moines, IA
Market: Des Moines, IA
18+ POPULATION: 812,908
Des Moines is the capital and most populous city in Iowa. Des Moines is a major center for the insurance industry and also has a sizable financial services and publishing business base. Des Moines is an important city in US presidental politics as the home of the Iowa caucus.
POSTERS
25 GRP Showing Qty. = 11
CPM = $2.35
CPP = $19.09
50 GRP Showing Qty. = 21
CPM = $2.35
CPP = $19.09
Avg. DEC Per Poster = 11,000
BULLETINS
25 GRP Showing Qty. = 5
CPM = $5.41
CPP = $43.94
50 GRP Showing Qty. = 10
CPM = $5.11
CPP = $41.50
Avg. DEC Per Bulletin = 22,200
DIGITAL BOARDS
Available – YESSold as network – YES
Avg. DEC Per Unit = 16,400
TRANSIT KINGS
25 GRP Showing Qty. = 10
CPM = $0.22
CPP = $1.81
50 GRP Showing Qty. = 20
CPM = $0.22
CPP = $1.76
Avg. DEC Tail Display = 20,323
TRANSIT TAILS
25 GRP Showing Qty. = 10
CPM = $0.17
CPP = $1.36
50 GRP Showing Qty. = 20
CPM = $0.16
CPP = $1.30
Avg. DEC Tail Display = 20,323
MARKET DATA SHOWN IS BASED ON 2008 INFORMATION