Home - Top 100 Advertising Markets - Rockford, IL

Market: Rockford, IL

18+ POPULATION: 209,540

Rockford is the third largest city in Illinois and is seeing recent commercial and residential development in the downtown area. Plans are being considered for a convention center, casino and river walk.

POSTERS

25 GRP Showing Qty. = 4
CPM = $1.56
CPP = $3.52

50 GRP Showing Qty. = 8
CPM = $1.56
CPP = $3.26

Avg. DEC Per Poster = 13,383

BULLETINS

25 GRP Showing Qty. = 3
CPM = $7.75
CPP = $16.24

50 GRP Showing Qty. = 6
CPM = $6.55
CPP = $13.72

Avg. DEC Per Bulletin = 19,349

DIGITAL BOARDS

Available – YES
Sold as network – NO
Avg. DEC Per Unit = 17,635

TRANSIT KINGS

25 GRP Showing Qty. = 5
CPM = $0.48
CPP = $1.00

50 GRP Showing Qty. = 10
CPM = $0.48
CPP = $1.00

Avg. DEC Per King Display = 10,477

TRANSIT TAILS

25 GRP Showing Qty. = 5
CPM = $0.25
CPP = $0.53

50 GRP Showing Qty. = 10
CPM = $0.31
CPP = $0.65

Avg. DEC Tail Display = 10,477

 

MARKET DATA SHOWN IS BASED ON 2008 INFORMATION

 

 

 

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