It’s no secret; things are changing in the out-of-home (OOH) industry. The growth of outdoor advertising is transforming the way we do business. What better way to experience that growth than at the 2011 OAAA / TAB National Convention & Trade Show?

This year, the Grab Your Share! conference will be held in Miami Beach at the Fontainebleau hotel April 11^th through 13^th. Featuring forums, training sessions, workshops, and social activities, this year the conference will focus on industry changes and what those changes mean to buyers, sellers, agencies, and vendors. One can only assume that the subject of Eyes On Impressions will appear again and again this year as the metric continues to build momentum and change the face of outdoor advertising.

Featured speakers range from EuroRSCG Global CEO, David Jones to Kerri Farrell, Media Director for Walt Disney Parks and Resorts, with the promise of something for everyone. But the big name of the conference is the same each year, the OBIE Awards.

On Wednesday, April 13^th the Gala Reception Dinner and 69^th OBIE Award Show will be held in the Fontaine Ballroom. Showcasing the best in outdoor advertising. This year’s OBIE Awards will recognize the 2010 creative leaders in out-of-home.

For our take on last year’s OBIE winners visit: 2010 OBIE Awards, The Best of Out-Of-Home.

You can register for this year’s OAAA / TAB National Convention & Trade Show on the OAAA website or at EyesOnRatings.com.